Bastion came to J2 Marketing wanting a rebrand. Bastion Distribution’s visual identity is the keystone for the brand’s standing in the competitive RV market. It encapsulates the essence of Bastion, drawing inspiration from the formidable Bastion fort. Crafted with precision, the visual representation mirrors the fortitude and dynamism that define the brand. This carefully curated identity ensures a distinct and memorable brand presence that resonates with Bastion’s audience. Its cohesiveness strengthens marketing efforts and underscores adaptability, laying the groundwork for seamless brand expansion. This strategic approach positions Bastion Distribution for success in the RV market.