I had the pleasure of working on the design team at J2 Marketing on the rebranding of Saint Joseph High School. My key responsibilities included concept sketching, vector logo design, and typography design. This project allowed me to gain a lot of experience in illustration and transforming those sketches into refined vector designs. Below are some mockups our team created to showcase the school's new logo. I've also included the primary concept and direction that I developed, which although not ultimately chosen (aside from the typography), was heavily inspired by contemporary sports logo design. The aim was to create a minimalist animal representation with clean, simple lines.
